Wix.com (NASDAQ:WIX) Stock Gets Price Target Reduction from Cantor Fitzgerald

Wix.com (NASDAQ:WIX) had its price target cut by equities research analysts at Cantor Fitzgerald from $90.00 to $80.00 in a report issued on Wednesday, Benzinga reports. The brokerage currently has an “overweight” rating on the information services provider’s stock. Cantor Fitzgerald‘s price objective indicates a potential upside of 24.26% from the company’s current price.

Other analysts also recently issued research reports about the stock. Evercore set a $95.00 target price on shares of Wix.com in a report on Tuesday, August 4th. Raymond James Financial cut shares of Wix.com from a “strong-buy” rating to an “outperform” rating and lowered their price target for the company from $75.00 to $70.00 in a report on Thursday, July 30th. UBS Group set a $110.00 price objective on shares of Wix.com in a research report on Monday, October 26th. Wells Fargo & Company boosted their price objective on Wix.com from $46.00 to $64.00 and gave the stock an “equal weight” rating in a report on Wednesday, August 5th. Finally, Morgan Stanley downgraded Wix.com from an “overweight” rating to an “equal weight” rating and decreased their target price for the company from $112.00 to $60.00 in a research report on Tuesday, July 21st. Ten equities research analysts have rated the stock with a Buy rating, ten have assigned a Hold rating and three have issued a Sell rating to the company’s stock. According to MarketBeat, Wix.com has an average rating of “Hold” and an average price target of $88.71.

Wix.com Stock Down 7.7%

WIX stock opened at $64.38 on Wednesday. The company has a fifty day moving average price of $76.88 and a two-hundred day moving average price of $70.32. Wix.com has a one year low of $40.16 and a one year high of $136.80.

Wix.com (NASDAQ:WIX) last released its quarterly earnings data on Tuesday, November 10th. The information services provider reported $1.42 EPS for the quarter, beating the consensus estimate of $1.40 by $0.02. The firm had revenue of $570.17 million for the quarter, compared to the consensus estimate of $566.27 million. Wix.com had a negative net margin of 8.19% and a negative return on equity of 1.61%. The company’s quarterly revenue was up 12.9% on a year-over-year basis. During the same period in the previous year, the company earned $1.80 earnings per share. Research analysts forecast that Wix.com will post 0.24 EPS for the current year.

Insider Activity at Wix.com

In other news, CFO Lior Shemesh purchased 456 shares of the business’s stock in a transaction dated Monday, August 31st. The stock was bought at an average price of $59.89 per share, with a total value of $27,309.84. Following the acquisition, the chief financial officer owned 221,567 shares in the company, valued at approximately $13,269,647.63. The trade was a 0.21% increase in their position. The acquisition was disclosed in a legal filing with the SEC, which is available through this hyperlink. Also, insider Shelly B. Meyer sold 479 shares of the stock in a transaction that occurred on Tuesday, September 1st. The stock was sold at an average price of $95.00, for a total transaction of $45,505.00. Following the sale, the insider owned 183,010 shares in the company, valued at $17,385,950. This represents a 0.26% decrease in their position. The disclosure for this sale is available in the SEC filing. Insiders have purchased a total of 2,622 shares of company stock worth $157,032 in the last 90 days. Corporate insiders own 6.20% of the company’s stock.

Institutional Investors Weigh In On Wix.com

A number of large investors have recently modified their holdings of WIX. Engineers Gate Manager LP raised its holdings in shares of Wix.com by 378.0% during the 2nd quarter. Engineers Gate Manager LP now owns 34,750 shares of the information services provider’s stock worth $1,577,000 after buying an additional 27,480 shares in the last quarter. Empowered Funds LLC bought a new stake in shares of Wix.com during the 1st quarter worth $2,381,000. Readystate Asset Management LP bought a new stake in shares of Wix.com during the 2nd quarter worth $485,000. Quantitative Investment Management LLC acquired a new stake in Wix.com in the second quarter valued at about $605,000. Finally, Quantinno Capital Management LP boosted its stake in Wix.com by 155.6% in the first quarter. Quantinno Capital Management LP now owns 122,722 shares of the information services provider’s stock valued at $11,054,000 after buying an additional 74,716 shares in the last quarter. Institutional investors and hedge funds own 81.52% of the company’s stock.

Wix.com News Summary

Here are the key news stories impacting Wix.com this week:

• Positive Sentiment: Wix reported Q3 adjusted earnings of $1.42 per share and revenue of $570.17 million, topping estimates of $1.40 and about $566 million, respectively. Revenue grew 12.9% year over year. Wix Reports Third Quarter 2026 Results
• Positive Sentiment: AI-focused subsidiary Base44 showed rapid growth: its annual recurring revenue approached $250 million within two years of acquisition, with a nearly 60% non-GAAP gross margin in Q3. Wix.com: 3 Key Takeaways for Long-Term Investors
• Neutral Sentiment: Despite the quarterly beat and year-over-year sales growth, EPS was below the year-ago $1.80, tempering the positive headline results. Wix.com Q3 Earnings and Revenue
• Negative Sentiment: The main concern is Wix’s reduced cash-flow margin outlook, with the company investing more in AI and marketing. Investors may be weighing the near-term cost of those investments against their potential future returns. Wix Pours More Money Into AI, Cuts Cash Flow Outlook
• Negative Sentiment: Analyst downgrades added pressure: Bank of America cut its rating from Buy to Underperform and lowered its target to $68 from $75. JPMorgan lowered its target to $59 from $62 and maintained an Underweight rating. JPMorgan Lowers Wix Price Target

About Wix.com

Wix.com Ltd. is a cloud-based platform that enables individuals, businesses and organizations to create and manage websites. Its tools include customizable templates, a visual website editor and hosting, allowing users to build sites without advanced coding skills or develop more customized experiences. The company also offers services for online businesses, including e-commerce features, appointment booking, payments, marketing tools and website analytics. Its products are designed to help customers manage multiple aspects of their online presence through one platform.