Snap (NYSE:SNAP – Get Free Report) and Trump Media & Technology Group (NASDAQ:DJT – Get Free Report) are both computer and technology companies, but which is the better business? We will contrast the two businesses based on the strength of their risk, valuation, profitability, earnings, analyst recommendations, institutional ownership and dividends.
Institutional and Insider Ownership
47.5% of Snap shares are held by institutional investors. Comparatively, 4.3% of Trump Media & Technology Group shares are held by institutional investors. 22.7% of Snap shares are held by company insiders. Comparatively, 14.8% of Trump Media & Technology Group shares are held by company insiders. Strong institutional ownership is an indication that hedge funds, endowments and large money managers believe a company is poised for long-term growth.
Profitability
This table compares Snap and Trump Media & Technology Group’s net margins, return on equity and return on assets.
| Net Margins | Return on Equity | Return on Assets | |
| Snap | -26.99% | -46.62% | -14.58% |
| Trump Media & Technology Group | N/A | -3,269.50% | -116.11% |
Volatility & Risk
Analyst Ratings
This is a breakdown of current recommendations for Snap and Trump Media & Technology Group, as provided by MarketBeat.
| Sell Ratings | Hold Ratings | Buy Ratings | Strong Buy Ratings | Rating Score | |
| Snap | 2 | 15 | 9 | 0 | 2.27 |
| Trump Media & Technology Group | 0 | 0 | 0 | 0 | N/A |
Snap presently has a consensus target price of $14.82, indicating a potential downside of 4.45%. Given Snap’s higher probable upside, analysts plainly believe Snap is more favorable than Trump Media & Technology Group.
Valuation & Earnings
This table compares Snap and Trump Media & Technology Group’s top-line revenue, earnings per share (EPS) and valuation.
| Gross Revenue | Price/Sales Ratio | Net Income | Earnings Per Share | Price/Earnings Ratio | |
| Snap | $4.81 billion | 5.29 | -$1.32 billion | ($0.81) | -19.15 |
| Trump Media & Technology Group | $4.13 million | 1,183.11 | -$21.89 million | N/A | N/A |
Trump Media & Technology Group has lower revenue, but higher earnings than Snap.
Summary
Snap beats Trump Media & Technology Group on 7 of the 11 factors compared between the two stocks.
About Snap
Snap Inc. operates as a technology company in North America, Europe, and internationally. The company offers Snapchat, a visual messaging application with various tabs, such as camera, visual messaging, snap map, stories, and spotlight that enable people to communicate visually through short videos and images. It also provides Spectacles, an eyewear product that connects with Snapchat and captures photos and video from a human perspective; and advertising products, including AR ads and Snap ads comprises a single image or video ads, collection ads, dynamic ads, story ads, and commercials. The company was formerly known as Snapchat, Inc. and changed its name to Snap Inc. in September 2016. Snap Inc. was founded in 2010 and is headquartered in Santa Monica, California.
About Trump Media & Technology Group
Trump Media & Technology Group Corp. develops a social media platform known as Truth Social that offers social networking services in the United States. The company was founded in 2021 and is based in Sarasota, Florida.
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