American Rebel (NASDAQ:AREBW) vs. Crocs (NASDAQ:CROX) Financial Analysis

American Rebel (NASDAQ:AREBW) and Crocs (NASDAQ:CROX) are both consumer cyclical companies, but which is the superior stock? We will compare the two businesses based on the strength of their dividends, valuation, institutional ownership, analyst recommendations, profitability, risk and earnings.

Insider and Institutional Ownership

93.4% of Crocs shares are held by institutional investors. 2.7% of Crocs shares are held by insiders. Strong institutional ownership is an indication that large money managers, hedge funds and endowments believe a stock will outperform the market over the long term.

Analyst Recommendations

This is a breakdown of current recommendations and price targets for American Rebel and Crocs, as provided by MarketBeat.

	Sell Ratings	Hold Ratings	Buy Ratings	Strong Buy Ratings	Rating Score
American Rebel	0	0	0	0	N/A
Crocs	0	3	12	0	2.80

Crocs has a consensus price target of $154.00, suggesting a potential upside of 45.00%. Given Crocs’ higher possible upside, analysts plainly believe Crocs is more favorable than American Rebel.

Earnings & Valuation

This table compares American Rebel and Crocs”s gross revenue, earnings per share and valuation.

	Gross Revenue	Price/Sales Ratio	Net Income	Earnings Per Share	Price/Earnings Ratio
American Rebel	$15.45 million	N/A	N/A	N/A	N/A
Crocs	$3.96 billion	1.56	$792.57 million	$13.79	7.70

Crocs has higher revenue and earnings than American Rebel.

Profitability

This table compares American Rebel and Crocs’ net margins, return on equity and return on assets.

	Net Margins	Return on Equity	Return on Assets
American Rebel	N/A	N/A	N/A
Crocs	20.50%	49.70%	16.93%

Summary

Crocs beats American Rebel on 8 of the 8 factors compared between the two stocks.

About American Rebel

American Rebel Holdings, Inc. provides safes and personal security products. The company offers home, office, and personal safes, as well as vault doors; concealed carry backpacks; and a range of concealed carry jackets, vests, coats, and T-shirts for men and women. It also provides supplemental accessories, including space savings items for its safes, such as hangers, lights kits, moisture guard, and rifle rod kits. The company markets its products through retailers, local specialty sports, hunting, and firearms stores, as well as online. American Rebel Holdings, Inc. was founded in 2014 and is based in Nashville, Kansas.

About Crocs

Crocs, Inc., together with its subsidiaries, designs, develops, manufactures, markets, distributes, and sells casual lifestyle footwear and accessories for men, women, and children under Crocs and HEYDUDE Brand in the United States and internationally. The company offers various footwear products, including clogs, sandals, slides, flips, wedges, platforms, socks, boots, charms, flip flops, sneakers, and slippers. It sells its products through wholesalers, retail stores, e-commerce sites, third-party marketplaces, and kiosks/store-in-store locations. Crocs, Inc. was founded in 1999 and is headquartered in Broomfield, Colorado.