Booking (NASDAQ:BKNG) Stock Price Expected to Rise, Morgan Stanley Analyst Says

Booking (NASDAQ:BKNG) had its price target boosted by equities researchers at Morgan Stanley from $4,600.00 to $5,000.00 in a report released on Monday,Benzinga reports. The brokerage presently has an “equal weight” rating on the business services provider’s stock. Morgan Stanley’s price objective would indicate a potential upside of 4.63% from the company’s previous close.

BKNG has been the subject of several other research reports. DA Davidson boosted their price objective on shares of Booking from $4,100.00 to $5,005.00 and gave the company a “buy” rating in a research note on Thursday, October 31st. Bank of America boosted their price target on shares of Booking from $4,850.00 to $5,522.00 and gave the company a “neutral” rating in a research report on Wednesday, December 18th. Robert W. Baird initiated coverage on Booking in a research report on Wednesday, November 27th. They issued an “outperform” rating and a $5,850.00 price objective on the stock. UBS Group boosted their target price on Booking from $5,050.00 to $5,550.00 and gave the stock a “buy” rating in a research report on Thursday, October 31st. Finally, Royal Bank of Canada lifted their price target on Booking from $3,900.00 to $5,250.00 and gave the company an “outperform” rating in a research report on Friday, November 1st. Ten analysts have rated the stock with a hold rating, twenty-one have assigned a buy rating and two have assigned a strong buy rating to the company’s stock. According to MarketBeat.com, Booking presently has a consensus rating of “Moderate Buy” and an average price target of $4,987.04.

Booking Price Performance

Booking stock opened at $4,778.81 on Monday. The firm has a market capitalization of $158.16 billion, a P/E ratio of 32.43, a PEG ratio of 2.11 and a beta of 1.41. Booking has a one year low of $3,180.00 and a one year high of $5,337.24. The business has a fifty day moving average price of $5,057.06 and a 200-day moving average price of $4,363.83.

Institutional Inflows and Outflows

Several hedge funds and other institutional investors have recently made changes to their positions in BKNG. Thompson Siegel & Walmsley LLC grew its holdings in shares of Booking by 40.9% in the second quarter. Thompson Siegel & Walmsley LLC now owns 1,255 shares of the business services provider’s stock valued at $4,972,000 after purchasing an additional 364 shares in the last quarter. Sierra Summit Advisors LLC lifted its holdings in shares of Booking by 2.6% in the 2nd quarter. Sierra Summit Advisors LLC now owns 1,723 shares of the business services provider’s stock valued at $6,826,000 after acquiring an additional 43 shares during the last quarter. Citizens Financial Group Inc. RI grew its position in Booking by 178.6% in the second quarter. Citizens Financial Group Inc. RI now owns 691 shares of the business services provider’s stock worth $2,738,000 after acquiring an additional 443 shares in the last quarter. Lmcg Investments LLC increased its stake in Booking by 5.1% during the second quarter. Lmcg Investments LLC now owns 2,365 shares of the business services provider’s stock worth $9,369,000 after acquiring an additional 115 shares during the last quarter. Finally, Clearstead Trust LLC lifted its stake in shares of Booking by 41.2% in the 2nd quarter. Clearstead Trust LLC now owns 120 shares of the business services provider’s stock valued at $475,000 after purchasing an additional 35 shares during the last quarter. Institutional investors own 92.42% of the company’s stock.

About Booking

Booking Holdings Inc, formerly The Priceline Group Inc, is a provider of travel and restaurant online reservation and related services. The Company, through its online travel companies (OTCs), connects consumers wishing to make travel reservations with providers of travel services across the world. It offers consumers an array of accommodation reservations (including hotels, bed and breakfasts, hostels, apartments, vacation rentals and other properties) through its Booking.com, priceline.com and agoda.com brands.