Harley-Davidson, Inc. (NYSE:HOG) Receives Average Rating of “Hold” from Analysts

Harley-Davidson, Inc. (NYSE:HOG) has received a consensus recommendation of “Hold” from the eight analysts that are presently covering the stock, MarketBeat Ratings reports. Five equities research analysts have rated the stock with a hold recommendation and three have given a buy recommendation to the company. The average 12-month price objective among brokerages that have updated their coverage on the stock in the last year is $39.14.

A number of research analysts have commented on the company. Baird R W downgraded Harley-Davidson from a “strong-buy” rating to a “hold” rating in a report on Wednesday, October 2nd. StockNews.com upgraded Harley-Davidson from a “sell” rating to a “hold” rating in a research note on Wednesday, November 27th. UBS Group lowered their target price on shares of Harley-Davidson from $40.00 to $35.00 and set a “neutral” rating for the company in a research note on Thursday, November 7th. Bank of America reduced their price target on shares of Harley-Davidson from $50.00 to $45.00 and set a “buy” rating on the stock in a research report on Tuesday, October 15th. Finally, Citigroup lowered their price objective on shares of Harley-Davidson from $34.00 to $31.00 and set a “neutral” rating for the company in a research report on Thursday.

Insider Activity

In related news, Director Maryrose Sylvester sold 4,278 shares of the stock in a transaction that occurred on Wednesday, October 30th. The stock was sold at an average price of $32.25, for a total value of $137,965.50. Following the completion of the transaction, the director now directly owns 17,687 shares of the company’s stock, valued at $570,405.75. This represents a 19.48 % decrease in their position. The sale was disclosed in a filing with the SEC, which is available through the SEC website. Corporate insiders own 0.87% of the company’s stock.

Institutional Inflows and Outflows

Several institutional investors and hedge funds have recently modified their holdings of HOG. Prospera Private Wealth LLC bought a new stake in shares of Harley-Davidson during the third quarter valued at about $35,000. Ashton Thomas Securities LLC bought a new stake in shares of Harley-Davidson during the 3rd quarter worth about $38,000. Brooklyn Investment Group acquired a new stake in shares of Harley-Davidson in the 3rd quarter worth approximately $79,000. GAMMA Investing LLC boosted its holdings in shares of Harley-Davidson by 24.6% in the third quarter. GAMMA Investing LLC now owns 2,502 shares of the company’s stock valued at $96,000 after acquiring an additional 494 shares in the last quarter. Finally, Covestor Ltd increased its stake in shares of Harley-Davidson by 14.7% during the third quarter. Covestor Ltd now owns 3,505 shares of the company’s stock valued at $135,000 after acquiring an additional 448 shares during the period. Institutional investors own 85.10% of the company’s stock.

Harley-Davidson Price Performance

Shares of HOG stock opened at $28.34 on Friday. The firm has a market cap of $3.61 billion, a P/E ratio of 6.38, a P/E/G ratio of 0.34 and a beta of 1.48. The firm has a fifty day moving average of $31.15 and a two-hundred day moving average of $34.07. The company has a debt-to-equity ratio of 1.38, a current ratio of 1.41 and a quick ratio of 1.25. Harley-Davidson has a 1-year low of $27.37 and a 1-year high of $44.16.

Harley-Davidson Announces Dividend

The company also recently announced a quarterly dividend, which was paid on Monday, December 23rd. Shareholders of record on Tuesday, December 10th were given a $0.1725 dividend. This represents a $0.69 annualized dividend and a yield of 2.44%. The ex-dividend date of this dividend was Tuesday, December 10th. Harley-Davidson’s dividend payout ratio (DPR) is 15.54%.

Harley-Davidson Company Profile

Harley-Davidson, Inc manufactures and sells motorcycles in the United States and internationally. The company operates in three segments: Harley-Davidson Motor Company, LiveWire, and Harley-Davidson Financial Services. The Harley-Davidson Motor Company segment designs, manufactures, and sells motorcycles, including cruiser, trike, touring, standard, sportbike, adventure, and dual sport, as well as motorcycle parts, accessories, and apparel, as well as licenses its trademarks and related services.