Fitell (NASDAQ:FTEL) & TruGolf (NASDAQ:TRUG) Head-To-Head Contrast

TruGolf (NASDAQ:TRUG) and Fitell (NASDAQ:FTEL) are both small-cap computer and technology companies, but which is the better stock? We will contrast the two businesses based on the strength of their dividends, institutional ownership, earnings, analyst recommendations, risk, profitability and valuation.

Profitability

This table compares TruGolf and Fitell’s net margins, return on equity and return on assets.

	Net Margins	Return on Equity	Return on Assets
TruGolf	N/A	N/A	-21.06%
Fitell	N/A	N/A	N/A

Risk & Volatility

TruGolf has a beta of -0.89, indicating that its stock price is 189% less volatile than the S&P 500. Comparatively, Fitell has a beta of 7.87, indicating that its stock price is 687% more volatile than the S&P 500.

Analyst Ratings

This is a breakdown of current ratings and target prices for TruGolf and Fitell, as reported by MarketBeat.

	Sell Ratings	Hold Ratings	Buy Ratings	Strong Buy Ratings	Rating Score
TruGolf	0	0	1	0	3.00
Fitell	0	0	0	0	0.00

TruGolf presently has a consensus price target of $2.00, suggesting a potential upside of 367.29%. Given TruGolf’s stronger consensus rating and higher possible upside, equities research analysts clearly believe TruGolf is more favorable than Fitell.

Valuation and Earnings

This table compares TruGolf and Fitell”s revenue, earnings per share (EPS) and valuation.

	Gross Revenue	Price/Sales Ratio	Net Income	Earnings Per Share	Price/Earnings Ratio
TruGolf	N/A	N/A	-$360,000.00	($0.42)	-1.02
Fitell	$4.47 million	41.46	-$9.31 million	N/A	N/A

TruGolf has higher earnings, but lower revenue than Fitell.

Institutional and Insider Ownership

3.2% of TruGolf shares are owned by institutional investors. Comparatively, 0.1% of Fitell shares are owned by institutional investors. 37.2% of TruGolf shares are owned by company insiders. Strong institutional ownership is an indication that hedge funds, large money managers and endowments believe a company is poised for long-term growth.

Summary

TruGolf beats Fitell on 6 of the 9 factors compared between the two stocks.

About TruGolf

TruGolf Holdings, Inc., through its subsidiary, engages in the development and sale of indoor golf simulator hardware under the TruGolf Nevada brand for residential and commercial markets in the United States. It also provides E6 Connect software for use on other companies' hardware. The company was founded in 1982 and is headquartered in Centerville, Utah.

About Fitell

Fitell Corporation, together with its subsidiaries, operates as an online retailer of gym and fitness equipment for personal training studios and commercial gyms chains in Australia and Southeast Asia. The company sells fitness equipment, including home gym and commercial strength-training equipment; and cardio equipment, such as rowing machines, exercise bikes, treadmills, and other related products under the Muscle Motion, Rapid Motion, and FleetX brand names. It is also involved in the boutique fitness clubs licensing business. The company sells its products through its online website and offline business, such as phone, e-mail, and showroom sales. Fitell Corporation was founded in 2007 and is headquartered in Taren Point, Australia. Fitell Corporation is a subsidiary of SKMA Capital and Investment Ltd.